Okay not so much of the hairy part, but Proto has just finished over in Chennai, and although alot of companies have presented, my interest lies only with the Internet ones. So here goes:

Have covered this one last year, but for all those who haven’t heard about it, tolmolbol across like a social network, but underneath the covers there is far more, you can post classifieds, search for businesses, or even write reviews. The UI is a pleasure for an Indian based entity, but I have a nagging doubt that it does too much, in fact it does everything, tells you the best restaurants, allows you to search for businesses, question is “Whats the focus?, Why would I goto Tolmolbol?”
Since its a local guide, wouldn’t it be great if I could have local offers on this website for local people, i.e if I live in Saket (Delhi), then local businesses their would give me a discount (Note: for a coupon system get in touch with offersforshoppers).

I’m perplexed, its seems to be along the lines of the old link exchanges, except here you are not really exchanging links, but can create an ad (this part is really simple, you login, create ad, place budget, and then place onto a list of websites, such as indiatimes) , so instead of exchanging links Tyroo have taken the google adwords model and moulded it somewhat.
Downside is that googles adword model covers millions of websites, whereas this covers 10-12 (I am sure this will grow). So if you are a small business you can now get ads on some of the biggest portals in India for a minimal cost, and little effort.
I leave this quick review with a question “Have you looked at tailgate? that is where the banner ads are going, transactional banners”

Interesting!, they have some money in the bag, hence someone else out there likes it also. What this website aims to do, is make your life easier, i.e take care of the information overload, and allow you to find what you want, when you want.
I am sure there is some complex algorithm working behind the scenes here. So how does it work ? You register, and then add your favorite blogs/feeds etc, you then get some html to cut and paste into your website, which effectively feeds through info from the blogs you have added. For example, I would add a few blogs I like, send the html code to my friends, they now start getting the feed that they want.
Again I end this post with a question, “Wouldn’t a product like findory work better?, no registration, no adding of blogs, simply click on links and as you do, it fine tunes all the feeds on your home page” Taking this to another level, lets say I had minekey had 20000 blogs added to there website, and I pasted that code to my website, wouldn’t it be great if every time I clicked on a hyperlink, that my feed were fine tuned…maybe this is what happens

Wow, one word, I am lost more than most in Delhi, in fact all of India, being from the UK, and I just tested with 3 delhites sitting next to me, We tested Saket Sports complex to Pandara road, and Qutab enclave to New Friends (Note: Bug here, I get Faridabad twice here ). It worked perfectly, okay enough of the congratulations, for those who didn’t work it out from the name, or my description, Routeguru helps you find your way. You can have the directions sent to you via sms also.
Loved it, really did, the difference between this and most mapping websites, is that it works like we currently work, it minimizes the use of street names, but uses points of interest, eg, Pass ESC hospital on the left, and then petrol pump on the right, first mapping tool that works in India, guys I know a team in Bangalore who are looking to integrate maps into their website, get in touch. Awesome, and guess what no questions 

As the website says, voice and personal messaging. Its quite simple really, you can get your friends (and enemies) to dial a local number in India, and leave you a voicemail which you can access via the web. For example, if I am travelling, they can leave me a message, and I can pick it up just as I retrieve my email. But I have lots of questions for this one…deep breath
1. Can I just redirect my existing voicemail (say with airtel to this number), i.e users can then just dial my normal mobile number, and when it switches to voicemail it goes to your network.
2. What about voice to sms, look at spinvox, they have built a platform, which allows you to send a voicemail, which gets converted to sms and sent back to you, great if in a meeting.
3. What about integrating this into some note taking system, e.g. there are lots listing, todo list systems out there like tadalists, vitalist, basecamp etc, now what if I could send myself a voicemail, this would then get sent via email to my list. Look at vitalist forum, they do this with a voice provider in the US, you are traveling, need to add a note, you dial a number, send message, it gets added to your todo list. This would then be a premium product you could sell.

If you want hotels, without the fuss, and want to read what others have said, Inasra is the place to head. You fine tune your results, first by city, and then by items such as price, cuisine , ratings etc. They claim to have 3500 hotels, which I guess would appeal to most tastes. Currently with a lack of reviews, it looks like a directory listing, having said that, I think this has a future, link it up with routeguru above.

Now I’m not really a cricket fan, (admitting this may be a fatal sin in India) hence this review is very biased, why would this be at proto?, don’t get it, and I am not sure what’s web2.0 about it. Its a great cricket portal, where you can play games with your friends etc, but….still confused how does it fit in.
And that brings the web2.0/Internet segment to an end, there were other companies, mobile apps, enterprise, but those you will find on other blogs.My favorite has to be
routeguru, it has a focus, it is different, and it solves a problem. To the proto organizers, would it be possible to get a list of those who didn’t make it to the final, I don’t see why they can’t get coverage on the blogs, even if they couldn’t get to the final.In summary, we have a
mapping system,
a local guide to businesses, hotels,
data mining,
voicemail and
ad network, oh and
cricket.Just think if they could all work together, the mapping gets added to the local business and hotel websites (the mapping in return uses the businesses and the hotels in their directions, from where a hyperlink could take them to the appropriate website). The ad system needs to get businesses to buy ads, tolmolbol has these businesses listed, and inasra has hotels listed, ready made target list. The data mining could then be used together with ad system and add info to websites.I know its not perfect, but I feel for any of these startups to get traction they need to work together,
burrp over in mumbai has restaurant reviews, which am sure needs directions,
offersforshoppers has coupon system which needs businesses, get together guys.
The reviews up above are preliminary, so if something needs to be corrected do get in touch, also I will be reviewing a couple of the ones above in detail on the e-hub blog.
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